Your Roadmap to Planning Digital Marketing Budgets for 2022
A video with Workshop Digital.
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Let’s workshop your digital marketing budget.
If there’s anything we’ve learned in 2021, it’s that business is not as predictable as we’d like. Disruption, competition, and new opportunities arise quickly. And you have to be quick on your feet. Our video illustrates the importance of careful planning and swift execution.
Marketing budgeting is an annual process that’s dreaded by some and feared by others. It doesn’t have to be that way! While the future is largely unpredictable, there are steps you can take to plan your strategy. Our video teaches you how to budget accordingly.
We know that digital marketing budgets are projected to grow more than traditional advertising this year for nearly every industry. But budgeting cannot be distilled into a simple formula. It requires realistic goal setting and careful measurement to stay the course.
Our video will review encouraging, important mindset shifts that marketers can embrace right now. You’ll walk away with an understanding of how to take your goals, sector, industry, and more into consideration to create an airtight budgeting strategy that works for your business.
Here are just a few things we’ll discuss:
The perils of moving forward without a marketing plan or strategy
How marketers across different sectors are forecasting their marketing spend
Tools and resources you can use to gather consumer information and trends
Ultimately, you'll get a roadmap you can use for your 2022 digital marketing goals and budget.
Your Roadmap to Planning Digital Marketing Budgets for 2022
A video with Workshop Digital